Visual Identity & Design System TL;DR

Type

Visual identity

Duration

2 months

My Role

Design, Identity, Research

What I did

Helped define and test the new design system

MindPeers created a design system to ensure a consistent look and feel across all its products and platforms, and make its brand stand out. The process involved auditing existing design, defining design principles, building a visual language, documenting the system, implementing it across all products, and continuously evaluating and improving it. The design system reflects the company's values and brand identity and is flexible enough to accommodate different design needs while maintaining consistency. The end result is a cohesive visual identity that makes MindPeers' products and platforms more effective and user-friendly.

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